with Career Potential
Q: The job
market continues to be tight in my profession and location, yet some
people are finding new positions. This recession can’t last forever.
What are trends you see, which have growing employment potential
both now and in the future?
A: I often
talk with my clients about trends when we’re brainstorming career
changes and opportunities in growing industries and professions.
Here’s a list of five major trends I’ve been following:
and disruptions of natural processes are leading to serious concern
about fouling our environment beyond recovery. Alternative and more
efficient sources of energy, recycling, repurposing, urban/local
gardening, organic foods, natural pesticides and other “good for you
and the earth” products are all growing fields, many of which are
beginning to benefit from the federal stimulus.
If you are
passionate about this trend, investigate its evolving careers. Right
now there’s more talk than action, which is a great moment to get in
on the ground floor of a bound-to-burgeon industry.
The World is Flat:
While this trend
has been around for a while, it continues to expand with
international organizations moving and creating positions around the
world. The European Union is a major indicator of the march to
globalize. As an alliance, it has a great deal more to offer its
members and trade partners than its individual countries.
symbiosis between China and the US is another intriguing reality of
our global economy. With the two countries bound at the hip by their
trade balance, currency and debt relationship, they have become the
yin and yang of the industrialized world. For the present and
foreseeable future, China is the country to watch.
During the Great
Recession, emerging economies have performed better than established
ones. India, South Korea, Brazil, Argentina and Chile are excellent
examples of countries on the move, which will become increasingly
important trade partners in coming years.
This trend tells
us that bi-or multi-lingual skills, cultural astuteness, tech savvy,
creativity, risk-taking and willingness to travel, relocate or work
in a virtual environment will lead to new opportunities as more
countries participate in global trade. In most developed nations,
services will continue to outpace manufacturing.
Recently on NPR’s
Diane Rehm show, there was a fascinating discussion about a book
called Shock of Gray, which explains why the world is getting
older and what this global population trend means for current and
In the US, two
shifts are particularly prominent. Baby Boomers are turning gray,
reaching retirement age and requiring more health care, leisure
options, smaller and retrofitted housing and financial planning.
Hispanics will soon be the biggest minority and eventually the
largest population block in a number of states. They and other
immigrants to countries in need of young and low-cost workers will
spur general economic growth and the sale of products and services
like those in their homeland.
Just Keeps Expanding
Because of aging
populations, technological advances, drug discoveries, epidemics of
obesity, autism and diabetes etc., plus more emphasis on health in
emerging nations, this industry continues to expand at a pace far
faster than the economy as a whole. Have you noticed how many large
healthcare facilities have permanent construction cranes on site?
research, design, make and deliver healthcare products, services and
facilities will continue to be hired in greater numbers. So will
those who support operations in staff functions such as HR, finance,
accounting, marketing, sales and IT.
database management and process integration will be in tremendous
demand. The industry, spurred by federal stimulus funds, is ramping
up electronic record keeping as a way to cut costs and time on
low-level, repetitive tasks, reduce mistakes and increase customer
Big to Small
For years, people
in the know have been saying that small business is the true engine
of prosperity. In fact, according to the National Association of
Women Business Owners’
entrepreneurs hire more employees than the Fortune 500 worldwide.
mean wholesale layoffs at larger companies, a down economy is the
catalyst for lots of new business ventures. Corporate veterans who
want to work for themselves, retirees who are ready for a new
challenge and Gen X and Y who expect to fast track their careers
often choose to buy a franchise or start their own companies.
entrepreneurs know that down times are the best for improving staff
expertise, processes and equipment. When no one else is buying,
these assets are easier to find and typically less expensive than
during a boom. And once in place, they help to jump-start business
in a recovering economy.
There are many other trends that
offer ground floor and continuing opportunities for workers who are
aware of what their options are and how to pursue them. If your
industry or profession has few jobs available or no longer interests
you, expand your possibilities. Someone has to fill these new jobs.
Why not you?